Lists
Build lists by trade and town from Google Maps listings, with Companies House director names for limited companies, or import a client's CSV or Excel file. Duplicates and closed businesses are skipped.
Home / Telemarketing software UK
Telemarketing software for UK teams that call businesses.
For in-house telemarketing teams and outsourced agencies running B2B calls: one system for the lists, the dialling, the scripts, the compliance records and the client report.
Replaces
- A dialler subscription
- A separate CRM
- Scripts in a shared document
- Reports pieced together in a spreadsheet
What the job needs
Telemarketing is a numbers game with rules attached
A telemarketing floor lives on three things: enough good numbers to ring, reps who stay on the phone, and managers who can see and hear what's happening. In the UK there's a fourth: the rules. TPS and CTPS screening, caller ID, opt-outs, and Ofcom's position on silent and abandoned calls all apply, and when you call on a client's behalf the risk usually sits with you.
Many teams meet those needs with four subscriptions that don't talk to each other. Patchline is one: the lead finder, browser dialer and auto-dial, scripts, CRM, calendar and manager tools share the same lead record, so every call, outcome, recording and opt-out lands in one place.
Features
What a telemarketing team uses every day
Dialling
Click to call on every plan; auto-dial on Growth and White-label, one lead at a time with a rep present, a pause between calls, a ring timeout and a maximum call length. Power dialler →
Scripts
Openers and objection answers on screen, with placeholders like [Business] and [Town], and A/B comparison of scripts in Analytics.
Campaigns per client
Each campaign has the client's name (in the script, the Ofcom information message and the ring-back message), its own caller-ID numbers, script, reps and calling hours, a pause switch and a report that prints with only the client's name. (Growth and White-label.)
Manager view
Leaderboard, per-rep analytics, call listen-back, lead assignment, daily dial goals, live KPIs and rep commission. Coaching analytics on White-label.
Booking
Calendar with click-to-book slots and phone calendar invites, plus confirmation and reminder templates by text or email.
UK rules
Compliance tools that run on every campaign
Shared opt-outs
Opt-outs and the do-not-call list are shared across every campaign, so someone who opts out isn't rung again for any client.
Abandoned-call limits per campaign
Auto-dial watches each campaign's own abandoned-call rate, pauses above 3% in 24 hours and keeps a daily report. Ofcom's rule explained →
TPS/CTPS before the dial
In Block mode a listed or out-of-date number won't ring without recorded consent. TPS screening →
Security
Per-rep logins and roles, two-factor login and an audit log of logins, exports and setting changes.
These are tools, not a guarantee. You stay responsible for who you call and what your reps say. The full split →
Example price
8 reps and 2 managers on Growth
8 × £79 + 1 × £99 = £731 a month, with the first manager seat free and 8,000 UK minutes included. Extra minutes are 4p. No VAT is charged. For a team calling for several clients we'd suggest Done-For-You setup (£1,995), where we set up a campaign for each client.
Is Patchline suitable for consumer telemarketing?
It's built for calling businesses: the lead finder, scoring and scripts all assume B2B. TPS screening covers individuals' numbers, but consumer campaigns bring extra rules we haven't designed around, so talk to us first.
Can we run campaigns for several clients?
Yes, on Growth and White-label. Each campaign has its own client name, caller-ID numbers, script, reps, calling hours and report, while opt-outs are shared across all of them.
Does it use a predictive dialler?
No. Auto-dial rings one lead at a time and only while a rep is at the screen, which keeps abandoned calls low. It pauses itself if they go over 3% in 24 hours.
Can managers listen to calls?
Yes. Calls are recorded and managers can listen back, see per-rep analytics and the leaderboard, and assign leads. Tell people about recording in line with your own privacy notice.
How many seats do we need?
The minimum is 3 seats, reps plus managers, and the first manager seat is free.
See a campaign set up for one of your clients.
20 minutes: a list search, a practice call with auto-dial and the manager view.